Founded in November 2016 by Sonja Davidsen, hailing from the rugged, mystical Faroe Islands, OW has quickly carved a niche in exquisite high-end partywear and outerwear. At OW, we embrace the spirit of the modern global adventurer, blending luxurious vegan, cruelty-free materials with chic, memorable occasion wear. Our meticulous in-house design process employs the finest Japanese technology, ensuring every fabric and trim is not just sourced but crafted with an eye toward superior style, functionality, and sophistication.

Expanding our horizons, OW’s deep roots in intimate apparel inform our expertise in creating perfectly fitted, sleek bodysuits and dresses. This distinct knowledge guarantees that each piece radiates style and sophistication while offering an impeccable fit that inspires confidence and beauty in every wearer.

OW embodies a unique style synthesis—Copenhagen’s minimalist elegance meets LA’s bold maximalism. Our designs strike a perfect balance between current trends and timeless elegance, tailored for the style-conscious woman. Each garment tells its own story, designed to shine at glamorous parties, romantic dinners, or stylish travels.

Join a community that celebrates a fusion of adventure, style, and compassionate fashion. Discover your ideal travel companion in our collection and embark on a journey with OW. Each piece is more than a garment; it's a narrative of elegance and empowerment, a story of adapting and transforming to suit your mood and the occasion.

Experience OW—where fashion is not just a choice but a journey, with each item echoing your unique story. Embrace change, mix and match, and combine pieces for new expressions and energies without losing the essence of who you are. At OW, we encourage you to listen to your desires, let go of conventional restraints, and be swept away by your own energizing urges.

Stay true to you. Step into the world of OW.